Masters of Translation & Interpreting, Western Sydney University
Advanced Diploma of Media Practice, University of Sydney

• 5+ years enhancing the Chinese experience in fast-paced tourism
• Campaign management， Quality brand positioning that addresses market needs and generates pipelines of business
• Client focussed activity that brings major and sustainable revenue impact
• Creative thinker, resilient, problem-solver

Extensive experience in account management. Previous key contact person at PADI the global scuba diver professional association and training organisation, with +6,600 Dive Centre & Resort locations across the world, in charge of APAC Regional Coordination. Assisted establishing PADI China office at Beijing, as well as bringing social responsibility initiatives bringing ocean conservation awareness.

Comprehensive knowledge in social media communication, publication design and public relations. Dedicated to managing a brand and giving it a personality, in addition to creating and monitoring the communications that will bolster the brand’s reputation. Successful cases come from a wide range of industries such as B2B foreign exchange platform WorldFirst, Australian healthcare RAYDEL, cosmetic clinics including Flowerisa, Be Me and travel agencies such as Young Travel.